Generación del milenio: Oportunidades para la banca
De acuerdo con el Centro de Innovación del BVVA, “los jóvenes nacidos entre 1980 y 1994, la llamada generación del milenio o millennials, están revolucionando diferentes sectores, entre ellos la banca, ya que son los que demandan más servicios de banca móvil, como los nuevos medios de pago, los préstamos P2P, e incluso la omnicanalidad… Está son las diferencias entre las generaciones del Baby Boom y los millennials”.
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